Friday 4 February 2011

Ancillary Research

This is an image of the 'Got Milk' campaign where they use many famous and well-known celebrities to advertise their milk product by wearing a milk moustache and drawing your attention to the product. I think that this is a very effect as it is a very successful advertisement and is recognised by everyone so you instantly realise what the company are trying to advertise.
We felt this would be a good idea for when it came to planning our magazine poster to advertise the bands new album 'Exclusive'.
As we thought that because the song we are using is called 'Work' we could try and put across the idea of working jobs so we would each dress up as a different career to relate to them name of the single. For example; a policewoman or a builder, this is similar to how the 'Got milk' campaign has made their images relate to the logo in a humorous way.

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